Thailand to promote “Muay Thai” as a soft power on the world stage

Thanwakom recently met with General Prayut to discuss measures to enhance the cultural value of Thai boxing locally, nationally and internationally.

The Thai government seeks to promote Muay Thai on the world stage as an instrument of soft power, commissioning the Ministry of Sports and Tourism and the private sector to organize boxing events in the Kingdom to promote Thai culture. .

Gen ThanwakomThipayachan, President of the World Muay Thai Alliance (WMA) and Advisor to the Minister of Culture, recently met with Prime Minister Prayut Chan-o-cha to discuss measures to enhance the cultural value of Thai boxing at the local level , national and international levels. Tourism and Sports Minister Phiphat Ratchakitprakarn, Prime Minister’s Secretary General DisstatHotrakitya and Prime Minister’s Cabinet Spokesman Thanakorn Wangboonkongchana also took part in the discussion.


During the meeting, General Thanwakom presented a report on the guidelines and policies to further develop Thai boxing, which would help create jobs and generate income for the people of the country while promoting the arts. Thai martial arts on the world stage. The president of the WMA also proposed the creation of a platform covering all aspects of Muay Thai activities, including training, boxing competitions, Muay Thai studies and research, equipment and venues. related, and Muay Thai exercises to promote health, especially in the elderly. The platform requires the cooperation of all relevant government departments, while also recommending the organization of a Thai boxing festival to promote Thai culture. This in turn would help revitalize the economy and generate more income.

The prime minister thanked the adviser for his proposal, saying he believes Thai boxing is an important form of soft power for Thailand, as Thai boxing is often used in global combat events. In addition, he instructed the Ministry of Tourism and Sports to consult with relevant departments and work with private sector partners to organize a Muay Thai festival. Such an event would not only promote Thai boxing, but also other aspects of Thai culture such as clothing and food. It would also take into consideration the best strategies and plans for all parties to achieve maximum efficiency. (NNT)

The president of the WMA also proposed the creation of a platform covering all aspects of Muay Thai activities, including training, boxing competitions, Muay Thai studies and research, equipment and venues. related, and Muay Thai exercises to promote health, especially in the elderly.


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